St. Lucie County launches ‘Locals Only’ campaign

THE TREASURE COAST IS TRANSITIONING INTO LOW SEASON FOR LEISURE TOURISM, AND IN AN EFFORT TO BOOST THE LOCAL ECONOMY, THE COUNTY HAS LAUNCHED ITS LOCALS ONLY CAMPAIGN FEATURING OFFERS AND DEALS ONLY TO RESIDENTS ON THE TREASURE COAST. JOINING ME NOW IS SAINT LUCIE, DIRECTOR OF TOURISM AND MARKETING CHARLOTTE BYERLY. CHARLOTTE, THANK YOU SO MUCH FOR BEING HERE WITH US THIS MORNING. THANK YOU. SO LET’S TALK ABOUT THIS LOCAL ONLY CAMPAIGN. WHAT IS IT EXACTLY? SO IT’S WE’VE CURATED SOME GREAT DEALS AND DISCOUNTS FOR ATTRACTIONS AND HOTELS AND EVEN VACATION RENTALS THAT ARE LOCATED IN SAINT LUCIE COUNTY. BUT ALL OF THESE DEALS ARE AVAILABLE TO RESIDENTS OF THE TREASURE COAST. SO MARTIN COUNTY, SAINT LUCIE COUNTY AND INDIAN RIVER COUNTY ALL INVITED TO TAKE PART? YES, AND IT’S EXCLUSIVE. SO ONLY RESIDENTS OF THE TREASURE COAST CAN TAKE ADVANTAGE OF THESE DEALS. OKAY, SO WHAT IF SOMEONE HAS MAYBE SOMEONE VISITING FOR THE SUMMER OR VISITING FOR THE WEEK? ARE THEY ALLOWED TO PARTICIPATE TOO? YES, AS LONG AS THEY MAKE THE RESERVATION OR, YOU KNOW, GO THERE WITH THEIR PROOF OF RESIDENCY IN THE TREASURE COAST? ABSOLUTELY. THEY COULD DO IT ON BEHALF OF THEIR FAMILY AND FRIENDS. I KNOW YOU MENTIONED SOME OF THE DEALS, BUT CAN YOU JUST BE MORE SPECIFIC ABOUT SOME OF THE OFFERS AND DISCOUNTS AVAILABLE? SO WE HAVE AN OCEANFRONT HOTEL, THE LUCY, WHICH IS ACTUALLY IN JENSEN BEACH, BUT TECHNICALLY IT’S IN SAINT LUCIE COUNTY, HAS SOME GREAT DISCOUNTS OFF ROOM NIGHTS AND THEN WE HAVE ANOTHER OCEANFRONT OR WATERFRONT HOTEL IN FORT PIERCE. WALKING DISTANCE TO RESTAURANTS, THE HUTCHINSON PLAZA AND THEN ATTRACTIONS. IT’S BUY ONE, GET ONE ADMISSION AT THE NAVY SEAL MUSEUM, WHICH, IF YOU HAVEN’T BEEN, IS AMAZING. HORSEBACK RIDING ON THE BEACH IS OFFERING SOME SPECIAL DEALS. KAYAK TOURS, RIVERBOAT TOURS. SO REALLY, A GREAT OPTION. GREAT OPTION. AND FAMILY FRIENDLY AS WELL. YES, ALL AGES. I MEAN, IF YOU WANT TO DO SOMETHING ADVENTUROUS, WE GOT IT FOR YOU. IF YOU JUST WANT TO RELAX, YOU CAN DO THAT TOO. ALL RIGHT. OKAY. WHAT WAS THE IDEA BEHIND THIS? HOW DID IT KIND OF COME ABOUT? WE JUST, YOU KNOW, WE KNOW OBVIOUSLY, THAT DURING THE SUMMER, THINGS SLOW DOWN A LITTLE BIT. BUT REALLY WHAT INSPIRED US WAS THERE’S SO MANY NEW RESIDENTS IN THE TREASURE COAST NOW WE WANT TO MAKE SURE THAT THEY KNOW WHAT’S OUT THERE. SO WHAT’S BETTER TO INCENTIVIZE THEM WITH SOME DISCOUNTS AND SOME GREAT OFFERS TO GET THEM OUT BEYOND MAYBE THEIR NEIGHBORHOOD OR THEIR SMALL LOCAL COMMUNITY AND EXPLORE A LITTLE BIT MORE, BECAUSE WE KNOW THERE’S A LOT OF NEW PEOPLE THAT LIVE HERE. AND WHEN ARE THE DEALS AVAILABLE? FOR HOW LONG? SO THEY ALL EXPIRE AT DIFFERENT TIMES. SO I REALLY ENCOURAGE EVERYONE TO GO LOOK AND SEE WHAT INTERESTS THEM MOST AND SEE WHEN IT EXPIRES. BUT THE CAMPAIGN WILL RUN THROUGH SEPTEMBER 30TH. SOME OF THE DEALS ARE GOOD THROUGH THE END OF THE YEAR. SO AGAIN, JUST GO AND LOOK. WE HAVE EXPIRATION DATES ON ON EVERY DEAL AND SEE WHAT YOU WANT TO BOOK. NOT EVEN MAYBE FOR YOURSELF, BUT EVEN AS A GIFT. I’M ALREADY THINKING MAYBE AROUND THE HOLIDAYS BIRTHDAY GIFTS THAT YOU CAN JUST GO AHEAD AND GIVE THAT TO SOMEONE. I LIKE YOUR IDEA. ALL RIGHT, CHARLIE, DID WE MISS ANYTHING? NO. JUST GO TO VISIT SAINT LUCIE. DOT COM FORWARD SLASH LOCALS ONLY, AND YOU’LL SEE ALL THE DISCOUNTS. ALL RIGHT. AND WE KNOW IT’S A LONG ONE. SO WE’VE PUT THAT LINK ON OUR WEBSITE WPBF.COM.

St. Lucie County launches ‘Locals Only’ campaign, offers and deals for people living on Treasure Coast

Updated: 10:40 AM EDT Jul 5, 2024

The Treasure Coast is transitioning into the low season for leisure tourism. In an effort to boost the local economy, St. Lucie County is launching its “Locals Only” campaign featuring offers and deals available only to residents on the Treasure Coast.St. Lucie County’s director of tourism and marketing, Charlotte Bireley, stopped by our studio to talk more about the program. For more information, click here.

The Treasure Coast is transitioning into the low season for leisure tourism. In an effort to boost the local economy, St. Lucie County is launching its “Locals Only” campaign featuring offers and deals available only to residents on the Treasure Coast.

St. Lucie County’s director of tourism and marketing, Charlotte Bireley, stopped by our studio to talk more about the program.

For more information, click here.