John Cena has done what was once unthinkable.

The 16-time world champion and longtime WWE babyface, who is on his year-long retirement tour, has finally turned heel by siding with The Rock and rapper Travis Scott to double-cross Cody Rhodes in front of a stunned crowd at Rogers Centre to end the Elimination Chamber PLE on Saturday.

The trio was loudly booed and showered in chants of “You sold out!” to Cena, who will be a true heel for the first time in his 23-year career in WWE. 

Cena won the men’s Elimination Chamber match by making CM Punk pass out on the STF to punch his ticket to WrestleMania 41 in Las Vegas for a match with Rhodes, the Undisputed WWE champion. 

He remained in the ring as Rhodes came out to give Rock his answer to whether he would be the one selling his sole to “The Final Boss” and be given unlimited riches and fame.

Rhodes, WWE’s top babyface, told The Rock to “go f–k himself” because his soul belongs to the ring and the fans. 

Cena then shook Rhodes’ hand and gave him a hug in what appeared to be a celebration.

Instead, the camera showed Cena’s face turn stern and sour while he looked at Rock.

The Final Boss then made the slit-his-throat motion and Cena then low-blowed Rhodes.

A vicious beatdown ensued, and Cena punched Rhodes with the gold Rolex Rhodes gave Rock before their match at WrestleMania 40 last year.

The Rock eventually whipped Rhodes with a custom weight belt and rubbed his blood on it.

WWE will need to give a believable reason for Cena turning heel because he is nearly as famous in Hollywood as The Rock.

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