(NewsNation) — While Spotify listeners are waiting for their 2025 Spotify Wrapped, others are looking ahead and are wondering when their listening data counts for next year.
Spotify hasn’t shared an exact release date yet, but Wrapped typically arrives around this time each year, making it likely it will drop this week.
Spotify Wrapped 2025 is almost here: What you should expect
According to Forbes, Spotify will begin tracking users’ listening data at the beginning of January.
“We start at the beginning of January with all of your listening that begins right then at the beginning of the year, and it goes all the way through collecting data up until a few weeks before we launch the Wrapped product,” Molly Holder, the senior director of product for personalization at Spotify, told Forbes last year.
Spotify tracks stats after October
Spotify stopped tracking users’ listening habits on Oct. 31 of each year, according to Newsweek, meaning that listeners who played their favorite artists and songs would not have that listening data counted for the year.
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This image released by NBC shows host Bad Bunny during his monologue on “Saturday Night Live” in New York on Saturday, Oct. 4, 2025. (Will Heath/NBC via AP)
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FILE – Billie Eilish arrives at the 29th Critics Choice Awards on Sunday, Jan. 14, 2024, at the Barker Hangar in Santa Monica, Calif. Eilish will embark on a worldwide arena tour this fall. It kicks off in Quebec City in Canada on Sept. 29 and concluding in Dublin on July 27, 2025.(Photo by Jordan Strauss/Invision/AP, File)
However, in 2024, the streaming service posted it doesn’t stop counting listener data on Oct. 31.
With Spotify Wrapped being released at the very end of November or the beginning of December, Spotify likely stops tracking data in the middle of November, Forbes reported.
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